Study reveals the strange marketing of "loop" giveaways on Instagram, where lesser influencers get on "must follow" lists and are paid to post about giveaways (Allie Jones/Vox)

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Allie Jones / Vox:
Study reveals the strange marketing of “loop” giveaways on Instagram, where lesser influencers get on “must follow” lists and are paid to post about giveaways  —  Influencers and marketing firms keep teaming up to give you cars, cash, and more.  No one ever seems to win.

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