Meta says it will start testing video ads on Threads with a "small number" of advertisers, and "Reels trending ads", which will be shown next to trending Reels (Sarah Perez/TechCrunch)

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Sarah Perez / TechCrunch:
Meta says it will start testing video ads on Threads with a “small number” of advertisers, and “Reels trending ads”, which will be shown next to trending Reels  —  Instagram Threads will begin testing video ads, Meta announced on Thursday.

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