Amazon began piloting a tool last week that lets brands in its Brand Registry program in the US email marketing materials to customers who "follow" the brand (Annie Palmer/CNBC)

https://ift.tt/3nfOh0H

Annie Palmer / CNBC:
Amazon began piloting a tool last week that lets brands in its Brand Registry program in the US email marketing materials to customers who “follow” the brand  —  - Amazon recently began piloting a tool for some brands to communicate with customers who opt to follow them.

from Techmeme https://ift.tt/32Dnbae