Facebook says there are 2B+ users each month watching videos eligible for in-stream ads and is starting a test of targeting by topic for in-stream video ads (Anthony Ha/TechCrunch)

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Anthony Ha / TechCrunch:
Facebook says there are 2B+ users each month watching videos eligible for in-stream ads and is starting a test of targeting by topic for in-stream video ads  —  Facebook is announcing some new capabilities for video advertisers on Facebook and Instagram, as well as new numbers about the potential audience that those ads might reach.

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