Media-measurement giant Nielsen says it has turned down a bid by a PE consortium to buy it, following reports of a potential deal that caused its stock to soar (Brian Steinberg/Variety)

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Brian Steinberg / Variety:
Media-measurement giant Nielsen says it has turned down a bid by a PE consortium to buy it, following reports of a potential deal that caused its stock to soar  —  Nielsen Holdings PLC has turned down a bid by a private-equity consortium to buy the media-measurement giant …

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