Alibaba and JD.com avoided discussing GMV figures a key indicator of success after the conclusion of this year's 618 China's second largest shopping festival (Tracy Qu/South China Morning Post)

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Tracy Qu / South China Morning Post:
Alibaba and JD.com avoided discussing GMV figures, a key indicator of success, after the conclusion of this year's 618, China's second largest shopping festival  —  China's e-commerce firms experienced a relatively quiet 618 shopping festival, as the absence of total gross merchandise value …

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